Who is Roger Steele Insurance Agency?
                               In 1971 Roger Steele started an                            
                insurance agency in San Diego...

Since that time R.S.I.A. has grown to be among the highest producing
aftermarket product provider's in the state of California. We are a family
business and take pride in bringing the sense of family to all of our dealer
relationships. Our dealerships are not merely accounts to us... Without a
real belief in the quality of their aftermarket agent, a dealership cannot sell
their products to customers in good faith. That's why we spend long hours
resolving any concerns on the part of your customers. If one customer is
unhappy with our products, it is one too many.

It has been a long journey to the top and couldn't have been done without
the work of our outstanding
product partners. Coming on board in 1998,
Robert Steele has added an element of youth to the agency and has been a
valuable member of our team. Robert is constantly out on the street,
contacting auto dealerships, and can bring both knowledge and experience
of this industry to your dealership.

We have the business background to handle not only product questions, but
also long term solutions for dealerships -- like Dealer-Owned Reinsurance
programs, accounting advantages, and state law compliance issues.

If there is any question if your dealership is getting the most out of your
aftermarket F&I products - don't hesitate to contact us today!
admin@sandiegowarranty.com